YOU GUYS! I am so freaking excited that it is FINALLY HERE. LAUNCH DAY HAS ARRIVED! Available October 8th, 7 PM CST. *insert high pitched squeals here!*
Chelcey and I have been working on this for months, and I can’t believe you guys finally get to see these and get them for yourselves. This is without a doubt my most anticipated collection to ever launch, which just makes me love all of you EVEN MORE. You have reminded me just how many of us found one another and bonded though squares on an app over Gilmore Girls and You’ve Got Mail. Like… there are so many of you.
I wanted to take a moment to introduce the amazingly talented Chelcey Tate of Chelcey Tate Designs who is the artist behind all these amazing designs you see in today’s launch. I literally gave phrases and she brought them all to life. Chelcey isn’t one to toot her own horn… So I will gladly toot it for her. She has featured pieces in Target *yes, like right now!*, designed the Valentine’s Day Krispy Kreme boxes a few years ago, AND did a fun one-off collection with former Bachelorette, Kaitlyn Bristowe. Legit… that is only the surface of all she has done. She is so talented and I am so thankful this crazy world of social media introduced us to one another a couple years ago. It’s an honor to have worked on this fun fall collection with a sweet, beautiful inside-out, fellow Gilmore Girls lover, and hard working self-employed mama. Every single sweatshirt you guys buy from this collection goes toward the both of us continuing our businesses, fueling our creativity, and -above all else- being a mommy first and foremost to our babies.
Introducing the Chelcey Tate x The Cake Shop Fall Collection
New York in the Fall Sweatshirt, featured on a stunning shade of caramel, $40.
If you know… you know. If you don’t, what’s wrong with you? Only kind of kidding… This is straight from my favorite movie of all time. EVER. You’ve Got Mail! It’s true, if I knew where you lived, I, too, would send you a bouquet of sharpened pencils. But in the mean time, I can give you this sweatshirt instead. 😉
Stars Hollow Sweatshirt on a vintage blue Comfort Colors Sweatshirt, $48.
Raise your hand if you’ve been around here since The Cake Shop launched its FIRST collection almost 3 years ago! We launched with a tribute to the reboot of our favorite show of all time, and now we have a new tribute to our favorite town from our favorite show of all time! It’s true, I really would rather be in Stars Hollow.
Lorelai Gilmore Jumbo Coffee Sweatshirt, $45
“It’s a jumbo coffee morning. I need coffee in an I.V.” We couldn’t agree more, Lor. In fact we agree so much that we’ve created a whole sweatshirt with a nod to our favorite TV gal who had her priorities right all the time…
1. COFFEE 2. COFFEE 3. COFFEE.
Spread Kindness Dusty Rose Sweatshirt, $40
It just wouldn’t be a special collab if we didn’t do an exclusive design of our life’s motto, now would it? Find The Cake’s mantra on a gorgeous shade of dusty rose with a charcoal lettering. It’s soft, the perfect thickness, and will make the world a little bit sweeter because YOU are in it. I don’t believe buying a tee or sweatshirt will change the world. But I definitely believe YOU can. This is your friendly reminder to everybody you come in contact with that kindness is a piece o’ cake to spread thick, generously, and without reserve.